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Tulips & Roses: Website Redesign

Tulips and Roses Florist needed a modernized, user-friendly website after customer feedback highlighted issues with navigation, content organization, and legibility.

My redesign prioritizes intuitive navigation, high-contrast typography, and a visually appealing structure while maintaining the brand’s aesthetic.

Key improvements include:
✔ Enhanced readability using the Lato font family, high-contrast text, and refined color choices
✔ Streamlined navigation for effortless browsing and product discovery
✔ Consistent branding with an optimized color palette and engaging imagery
✔ Improved product presentation showcasing bouquets in sections that align with customer needs

This redesign transforms the website into a seamless, visually appealing experience that makes online flower shopping more accessible and enjoyable.